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Viacom presents/displays project to divide the company

Viacom presents/displays before the federal regulators its project to divide the company in two, creating a company that would include network CBS and other than would include to MTV and other mesh wirings and Paramount Pictures

It documented leaves a space in white envelope when it hopes Viacom to complete the separation. The company had said previously that it hoped to at some time complete the division of beginnings of the next year.

Each shareholder will receive 0.5 actions of the new ones of the companies that will quote in stock market by which it owns, that will be known like Viacom Inc. and CVS Corp.

Viacom has said that the measurement has the intention to release the market estimate, especially for the cable arm of the businesses, which could give the capacity him to finance acquisitions using action. Also it said that both businesses will be more able to focus and to respond to the changes of the industry like separated companies.

The company is aiming to impel the growth beyond the historical averages. The income in the cable division and films increased a 11% in the 2004, compared with the most moderate growth of their divisions of television.

Although the main executives have warned against waiting for any great acquisition, Viacom sees the international businesses like an area of key growth for both organizations. MTV has sent aggressively new chains outside the USA.

At the end of the month last, Viacom Outdoor, now under the CBS umbrella, arrived to an agreement to buy a participation of control in the company of Chinese publicity Average Magic.

(Producom, 07-10-05)

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