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Sogecable centralizes the commercialization of the publicity
Sogecable creates Sogecable Media, S.A., to commercialize of exclusive way the publicity in all the means and supports of the group: Four, Digital+, Canal+ and the magazine of subscribers of the platform

To the front of the new company, participated in a 75% by Sogecable S.A. and rest 25% by Gestión de Medios S.A. (GDM.), Juan has been appointed Country place like Adviser and Chief of a main directorate, whom from the year 2000 the main directorate of Operations in Sogecable occupied.

Average Sogecable is structured in three fundamental areas of management: the commercial direction, new businesses and special operations, and marketing and commercial management.

Paul Brown is the new Director Commercial, responsible for the commercialization of the conventional advertizing spaces. Carlos Cartagena, Director of New Businesses and Special operations, will develop the more differentiating advertizing possibilities. Cristina González, Director of Marketing and Commercial Management are responsible for the technical departments ordered so much of the formulation of the commercial policy like of the management of the advertizing orders and the after-sales service.


(17-11-05)








 
           
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