The private chain shows his interest 2007-2008 is done by the television rights of the English league of soccer for the periods and the successive ones leaving Sogecable without being able to have them

The director of the chain, Antonio García Ferreras, has declared to the economic newspaper The Gazette of the Business that “The rights are on the market and we study the presentation of an offer”. Nevertheless, the decision will take once there are analyzed the results of an investment, which is about five million euros for period, in income and hearing.

The operation has all his logic in the strategy of the chain, which bet by the soccer was inaugurated by the transmission of the World cup of Germany, to which the parties have followed him openly of the Spanish League, in addition to the friendly ones and the meetings of the selection of Brazil. The English soccer is not also foreign to The Sixth one, which between week transmits the FA Cup, more ancient soccer competition of the world, similar to the Cup of the King in Spain.

Precisely, The Sixth and Sogecable are already old acquaintances in the negotiations of these events, which in several occasions have closed coming to agreements. This way, the World cup could follow in The Sixth one and in Four of simultaneous form. The transmission of the League also is a fruit of an agreement, after The Sixth one of the emission takes charge openly and Digitalis + of the methods of payment and payment for vision (ppv).

It is still to see, first, if The Sixth one throws the rest and is done by the fashionable competition and, secondly, if it would come to a hypothetical agreement with Sogecable, a possibility that could seem remote once discarded that, due to the hourly difference, the schedules of both competitions ligueras do not coincide. And because the relations between both companies do not happen in his best moment.


(28/05/07)