This way it is reflected by a study of the business School IESE of the University of Navarre, presented today, that bases on the surveys almost 200 audio-visual operators - almost 200 public and private - companies of technology, experts and producers, between others.
During the presentation, Joaquim Triadú, of IESE, has underlined that Spain has the biggest offer of radioes and public televisions of the European Union, which there join "thousands" of local media, which financing depends on his delegations and town halls.
The "Annual Study of Tendencies of the Audio-visual Sector" reflects that 60 per cent of the interrogated persons believe that the country is "little or not at all" prepared for the analogical blackout, a number that 74 % overcomes between the operators of private TV and that lowers 57,7 % in case of the operators of the public television.
Most of the consulted ones think also that the model of the TDT implanted in Spain, which supposes spending of eight or ten current channels to 40 ó 50 - is small or not sustainable at all from the economic perspective (64,3 per cent).
The principal criticism of the model of the TDT is: the absence of a "clear" bet for the interactive services (62,5 %); the absence of contents for so many channels and/or the reduction of the quality of the same ones and the difficulties to finance so many channels by means of the classic publicity and the fact of not introducing simultaneously the High Definition.
Also, almost seven of every consulted ten appears in favor of the implantation of the Terrestrial Digital Television of Payment.
(25/11/08) |